25 March 2011
The Polish Association of Public Opinion and Market Research Companies (OFBOR) has presented global multi-disciplinary consultancy, WYG with the ‘Interviewer Work Quality Control Programme’ certificate.
WYG is one of only 24 companies operating in Poland to be awarded this certificate which recognises the efforts made to ensure the highest quality of service during market research. The programme covers the entire range of procedures linked to the interviewing process and developed on the basis of the international Interviewer Quality Control Scheme - IQCS.*
The certificate was awarded by OFBOR, who analysed electronic data and audit forms produced by WYG to ensure the consultancy met their standards. OFBOR focuses on establishing and promotion of the professional standards in the market research process.
Tomasz Klimczak, Project Manager, WYG said: “Being awarded the Interviewer Work Quality Control Programme certificate highlights the high standard of service we provide.
“We are also making a commitment to our clients to adhere to the programmes code of standards and observe the work quality norms common for the market research sector.”
WYG has several years experience in the market research industry and out of the Poland office has worked on several qualitative research and evaluation projects including the evaluation of all 16 regional operational programmes financed by the European Regional Development Fund, commissioned by the Ministry of Regional Development. The consultancy has also provided services to the Polish Agency for Enterprise Development and to the Ministry of Labour and Social Policy.
Currently the company is working on several projects for Poland’s government departments and regional authorities, including research into the decision making mechanisms in Polish administration and development of relevant cooperation mechanisms.
*The Interviewer Quality Control Scheme (IQCS) is committed to the continuous development, maintenance, and promotion of quality data-collection standards throughout the UK market research industry.